The XVIII International exhibition sale "Needlework Formula Moscow. Fall of 2017" exhibition Subject: Russian style!

From September 28 to October 01, 2017 in Moscow, in KVTs "Sokolniki" the most large-scale action in Russia devoted to needlework and a creative hobby – the XVIII international exhibition sale "the Needlework Formula Moscow will take place. Fall of 2017".

More than 600 participants will present the products on the area of 9000 sq.m. You will see all levels of the Russian industry of needlework – from the large manufacturing companies to small workshops and private designers. You will be able to find a detailed plan of both pavilions on the website www.formularukodeliya.ru, in the Needlework Formula mobile application – and, of course, at the exhibition!

"Formula of Needlework" is an exhibition both for fans, and for professionals! For representatives of the amateur companies "Formula" is an opportunity to orient in the needlework market, to understand recent trends and dynamics of consumer demand, to see work of colleagues, to start new useful acquaintances, to find new sales markets. And ordinary needlewomen come for novelties, for materials for creative work, for new knowledge – and, of course, behind positive emotions, at an exhibition the creative atmosphere where it is possible to gather the fresh ideas for a favourite hobby reigns – and right there to buy all necessary materials!


Subject of an autumn "Formula of Needlework" – "The Russian style"! Therefore "The Russian round dance" will open an exhibition an incendiary flashmob. We wait for you on September 28 at 11:30 on the stage in pavilion No. 4. A participation condition – on you there has to be at least one article of clothing in the Russian style: Pavlovsk scarf, dress, sundress, vest, etc. We want to show that at heart each person there is that special feeling which allows to return to roots, to sources when legs itself are remembered how to dance, and hands connect in a cheerful, incendiary round dance!

Surely glance on the IV festival "Modern Felt" in Pavilion No. 4.1! Already for the fourth time "the Needlework Formula" will organize it in common with Shkatulochka studio shop. You will see hundreds of bright and unusual works from the Russian designers – fashionable clothes and footwear, bright accessories, unusual home decoration, gifts and souvenirs, you are waited by an exhibition from participants of "A felt tournament" from Russia and Ukraine, the whole gallery of birds in technology of dry fulling and also a fashion show of felt orders on the stage, a show and master classes!

Those who like to sew are waited by good news: for the 2nd time within the Needlework Formula exhibition the special project from Burda publishing house will be presented, to Burda Academy and the Needlework Formula company, under the name "30 years of BURDA in Russia". At the Burda stand there will take place master classes in the mode of non-feet, lectures on sewing and design, consultation on style and fashion trends from BURDA and the invited experts!


The special project "Tasty Handmade" is not only food court with tasty and creative kitchen, but also a number of stands where you will be able to buy natural honey, spices, author's sweets, what products and also ware and kitchen accessories: unusual forms for cookies and gingerbreads, knives for a carving, baking dishes – and many other things!

On the creative platform of Needlework Formula club for all days of an exhibition there take place more than 300 master classes in the most different technicians, for skilled and beginning, for children and adults. And for absolutely little guests of an exhibition the children's playground will be organized (pavilion No. 4.2, near clothes).

You will be able to admire competitive works, an exhibition of the kvilt-panel united by space subject – "The Planet Yury Gagarin". Also you will see the scrappy works devoted to the Samara architecture of modernist style and an exposition of a fotokhudozhitsa of Margarita Kareva and the designer Lyubov Mikhaleva which will present a series of portraits of the Russian beauties and also several suits. You will also be able to see modern reading of traditional Russian dresses at an exhibition of works of the artist Nina Li.

We wait for the visit of you the living room of editorial office of the Needlework Formula magazine (to the right of a scene). There you are waited by a photoshoot "The Russian beauty" where it is possible to try out as the heroine from Kustodiyev's pictures. And each two hours the editorial office of the magazine holds a draw of prizes from participants of an exhibition.


At an exhibition you will be able to take part in a charitable lottery from Clear sky fund to help the children needing treatment. And still surely glance on the needlework industry competition stand "A gold button" to learn what companies and designers this year will fight for a victory.

"The needlework formula" is not only bright event of the industry, but also a small holiday for needlewomen who leave, loaded with purchases, gifts and fresh impressions. Needlework is clear proof of the fact that dreams come true if only very much to want!

It is simple to reach an exhibition: it is possible to pass from the Sokolniki subway by special free bus – or to walk and admire autumn landscapes in one of the most beautiful parks of Moscow.

Prior to a meeting on an autumn "Formula of Needlework" in Sokolniki!