Meet in Moscow! New perfumery Gritti brand

The Parfum Selective team reports about emergence of a new brand in the portfolio: this time Gritti, the Venetian perfumery House whose aromas are inspired by traveling notes of Alvize Gritti – the Italian traveler and the diplomat living in the 16th century became it.

In 2011 the perfumery Gritti brand which history of emergence deserves special attention was born on light.


Mentions of a dynasty of Gritti start since 1290. The noble Italian family of Gritti glorified Alvize Gritti who lit up once the idea to go to a travel to the Far East and with own eyes to see life of other people. Years later, on homecoming, realized Alvize that set foot on the Italian land absolutely other person — learned himself and achieved the treasured objectives. The travel left behind not only an indelible trace in the traveller's soul, but also notes in which Alviz tried as can be transferred more brightly the impressions about the mysterious world of the East. Who knew that these records will become a basis for a perfumery brand?

Nearly five centuries later, the far descendant of the Venetian Luk Gritti found ancient letters and was so impressed written that decided to create a perfumery brand which would transmit mysterious and atmospheric spirit of the East in aromas. And there were 9 perfumery compositions from Gritti - Saraj, Preludio, Noctem Arabs, Fanos, Doped Tuberose, Delirium, Damascus, Aqua Incanta and Antalia.