Prospection: we choose organic cosmetics

The idea of harmonious life with the nature in principle is not new. Still our ancestors liked to use in quality of care after themselves of a grass, food, goose fat, etc. All this with success was smeared on themselves and waited for manifestation of miracle result. But our ancestors and the choice did not have that, the Prokter company of Enda Gembl did not appear yet.

Now here present, people become more and more, the nature less, and our planet turns into one of awful and great scenarios of development of the movie of Avatars. The resources ended, we will go, we will look for the place where all in full prosperity. Whether will be enough on all herbs, koreniye, oils, or it is better to find other way of production of cosmetics without extermination of the mother nature. As it is pleasant to leave to the forest, to inhale clean forest air, to dig an armful of flowers. With transformation of production of cosmetics in environmentally friendly "flowers to dig" it will not turn out, they just will not be.

The impossibility to find the new system of production of cosmetics forces producers to address in the past and to take the old ideas of naturalness as a basis, adding slightly innovations to manufacturing techniques. Cardinal changes in cosmetic production both were not, and is not present. Do not deceive yourself, the jar with snow-white cream was hundred years ago, unless now it left the market? No. The design of packing changes, ingredients are interchanged the position only. Where then innovations?

If to lower the level of preservatives as a part of cream, then the products expiration date is automatically reduced. And as we know, the most important for the producer – to earn more money, well and let that the main driving force in trade in organic cosmetics is socially oriented marketing. So it only suits the producer. There is a question: why?

Yes business that everything that buyers buy goods, which to them to liking. It as by the principle – approached did not approach, was fallen in love not fallen in love, you and I am one family. Well, tell me where you saw the woman who would buy cream, relying on reason and logic. Would look attentively at structure, studied mix of ingredients in cosmetic. So not, and lack of time and education here at anything. All this laziness to think. The producer showed us sweet carrot that I care for you, both removed "chemistry", and grew up plants without pesticides, I do everything for you, dear buyers, well nearly itself and not manually, we also followed for it. And females, as we know, are auditory not only, but also eyes. Otherwise would not spend incredible quantity of money for purchase of the next magic means. Design of organic means in naturally green tones, packing from the wood (be not surprised, there are also such careful producers: you will put packing, and will grow up a new tree), the most valuable and cleanest plant varieties and it is just music for our ears. At last, women think, there was a producer which will take care of us not that some wreckers of our beauty.

But on the other hand, there can be an organic trend in the cosmetic industry is a fashion which will pass over time. So and whether it is necessary to us, buyers, organic cosmetics when often the majority has no money and for ordinary. It is impossible to forget that the fact that to make natural and useful, much more means are necessary, at least even to grow up plants without chemical fertilizers, and this process is not so simple. Whether in the future our buyers are ready to pay more for purity or are not ready? Whether demand for these products will increase, and interest will proceed from the buyer, or all planet will pass to ecological production of goods and then the question of acquisition of organic cosmetics will disappear by itself as all products will be "green"? But how ecological production will affect the person? What is on the first place – the nature or the person? Whether it is ethic when the producer plays on emotions of buyers, repeating the same thought, "back to the nature", but at the same time without giving the chance to most of the population to derive pleasure from the "natural" benefits? Because you want to be healthy and beautiful, pay for naturalness.

How then will the organic trend be died? In principle, it is not difficult to present. The your financial freedom is higher, the your standard of living is higher. So, you will surround yourself with things which even not so much positively affect your status, but also allocate from the environment similar. And it is not important how the modern trend will be called, a choice is made for us.